Back to School
by Trevor
It’s back to school time, and our store on the UC Berkeley campus was greeting students Naia style, with free samples of fresh gelato. For Calapalooza we gave out just over 1,000 cups of gelato in less than an hour. Over the next two days we gave out just shy of 9,000 samples to new and returning students at Caltopia as part of Naia’s support of the ASUC booth.
While some people were just giving out pieces of paper to market their products, it was fun to interact with our guests and see the delight from sampling our gelato. Other giveaways at the show ranged from laundry bags to free checking accounts. With over 34,000 at Caltopia it’s certain that the Cal student body is back!