The Castro store
Our third location was in the Castro neighborhood of San Francisco. We opened on August 6th, 2005.
Our Castro store was previously a Ben & Jerry's. And it was very narrow, just 10 feet wide.
When we started construction of the Casto store it was unbelievably filthy from the previous tenant. I found this photo under a blob of melted and dried out ice cream on the carpeted floor of the office upstairs.
We had the keys to the Castro store but weren't ready to open when our first Pride Weekend rolled around. We quickly put together a little pop-up store out front. Problem was it was so crowded, people had trouble getting to us.
One day, while I was standing in front of the Castro store, someone walking by pointed to our store and said to their friend, "This used to be Ben & Jerry's. There is an office upstairs in the back. I had sex there. Twice."